CMI study: Firms overlooking potential of e-recruitment

by Editor 6/20/2008 4:31:00 PM
IT consultant roles,IT jobs,IT consulting jobs
A new study by the Chartered Management Institute (CMI) indicates that firms are missing out on a significant number of potential employees, especially ethnic minorities, because they tend to overlook the possibilities of e-recruitment.

The CMI latest research involved 1,350 managers from a range of minority groups. The survey explored where the respondents looked for work, what attracted them to a particular employer and what their career aspirations were.  

Hülya Hooker, IES Research Fellow and author of the report, said: "This study reveals what is happening in practice in the careers of managers. If organisations want management talent at the top, it's there, and in an ethnically diverse pool. Recruitment approaches must recognise that managers from different ethnic groups are attracted by different benefits. What this talent has in common, though, is a drive to be challenged, to grow, and to achieve. And if the challenge and opportunity goes, so will they. Organisations therefore need to understand and engage with what really motivates their managers, before and after recruitment - and long before they hear the rustle of the jobs pages."

The survey reveals possible evidence of discrimination. Even though 77 percent of the respondents said they had accepted their jobs because of "development opportunities" they had been promised, only 45 percent feel that the employer has lived up to his or her promise and developed the person's skills "impressively" or "well."

“Despite increasing demands for openness and transparency many of the barriers to achieving greater diversity at a senior management level persist. It should be a key concern for employers because they run the risk of wasting a talent pool that already exists,” says Jo Causon, director of marketing and corporate affairs at the Chartered Management Institute.

The results also showed that Internet searches were the second most popular job hunting method, right after newspaper ads. Managers aged under 30 were eight times more likely to look for jobs online than those in the 50 + group. More than a half of the respondents (56 percent) were actively seeking new jobs.

 “This study shows that it is vital that employers take a close look at the methods they use to attract new recruits," said employment minister Steven Timms. 

The executive summary is available for download at the CMI site.


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